Automotive REPORTS, ARTICLES AND STORIES
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TU-AUTOMOTIVE DETROIT 2018 POST EVENT REPORT
Read this report to learn more on the following key takeaways from TU-Automotive Detroit 2018, and prepare yourself for the same level of insight from our experienced speakers at TU-Automotive Detroit 2019.
Read this report to learn about:
- Evolution of connected car services
- Autonomy hits the real world
- 5G on the horizon
- Urban mobility still a complex problem
- Data: firing up value
- Security: top of the to-do list
- Startups: an essential part of the mix
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How China is Driving Momentum on Auto Tech
In this video, TU-Automotive explores the differences between the Chinese market and other places where 5G is being adopted to implement Cellurar-V2X (C-V2X)
Barriers to entry are seemingly lower in China. Modem uptake in cars is starting to accelerate and Chinese automakers are asking - what are the experiences we'd really like to bring about? And how can we do that as fast and as safely as possible?
VIDEO: ‘Hey Mercedes’
In late July, against the backdrop of the New York skyline, Mercedes introduced the A-Class sedan — the first car to feature the voice-driven MBUX interface. Until a few years ago, the term user experience (or “UX”, for short) was rarely used in an automotive context. “Think of it like Alexa or Siri on wheels,” said Dietmar Exler, CEO of Mercedes-Benz USA. Luxury cars like the A-Class aim to attract and retain younger customers, who are expected to navigate the car’s large touchscreens with ease.
ARTICLE: JLR, Vodafone, Huawei Demonstrate C-V2X
Jaguar Land Rover, Vodafone, and Huawei have demonstrated a cellular vehicle-to-everything (C-V2X) system and are claiming it can “significantly improve road safety standards”. They say the system they demonstrated was developed in compliance with 3GPP’s Release 14 safety standard and that it can give motorists “greater awareness of vehicles, infrastructure, and pedestrians in their vicinity”.
ARTICLE: A Leader in Autonomous Tech Has Yet to Emerge
Whether it’s a concept car, a pilot, or a press release, almost every US automaker has planted a flag in autonomy. Meanwhile, driver assistance systems get more and more robust. Who is the leader? Based on announced roll-outs of autonomous vehicles, Waymo is first, followed by General Motors but that’s based on company statements. “It’s incredibly hard to know who is an actual leader in terms of technological capabilities, because there is no good way to measure the capability of these systems,” says Mike Ramsey, research director, automotive and smart mobility, for Gartner.