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Jeffrey Hannah
Director at SBD Automotive


Since 2014, Jeffrey Hannah has guided the North America office of SBD Automotive (www.sbdautomotive.com) and has more than eighteen years’ experience working with global automakers and their partners to successfully plan and implement effective Connected, Autonomous, Mobility, and Secure Car strategies.  SBD provides automotive technology research and consulting services to over 95% of automotive OEMs globally and a majority of leading suppliers and service providers.  He is active in numerous industry and cybersecurity initiatives, including serving as co-director of the Experiences Per Mile (EPM) Advisory Council.  Prior to his role with SBD Automotive, for the eight previous years he was a leading member of General Motors’ Global Connected Services organization which included the industry’s most successful telematics service, OnStar.  He holds a bachelor’s degree from the University of Michigan and MBA from UCLA’s Anderson School.  He leads a team of industry-leading automotive technology analysts in Ann Arbor, Michigan USA.

Agenda Sessions

  • Keynote Interview: Securing the Sensor Stack