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Dr. Jo Ann Sison is a Senior UX/UI Analyst at Lucid Motors. She currently leads User Experience activities at Lucid, by providing product and development direction to a cross-functional design and engineering team.
Prior to Lucid, Jo Ann was Senior Staff Researcher at Volkswagen Group Electronics Research Lab, where she was project lead for North American UX and Human Factors evaluations for autonomous vehicle/ADAS HMI and voice user interface systems. Her research impacted design for the Audi MMI touchpad and Audi voice interface.
Jo Ann has a BS in Cell and Molecular Biology from the University of Washington in Seattle and a PhD in Cognitive Psychology from the University of California at Santa Cruz, where she also did postdoctoral research on political opinion formation and online search behavior at UCSC’s Film and Digital Media Department