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After his Master of Science in Industrial Engineering and Management at Politecnico di Torino, I founded in 2000 a company in the biometric business, and then helped two old-media companies in the digital transition acting as Chief Digital Officer. In 2005 I joined 3 Italia (Hutchison Whampoa Company) where I was appointed head of digital after different pr, digital marketing, communication and sales roles. In 2011 I joined FCA (Fiat Chrysler Automobiles) becoming in 2013 head of FCA's Connected Car EMEA for Uconnect brand. I then worked at Oracle as Industry Innovation Director EMEA before joining in early 2018 AWS, where I’m leading Automotive & Manufacturing Business Development in EMEA, supporting with specific industry-knowledge AWS customers to invent and innovate at scale.